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Why Is Technical SEO Important

Why Is Technical SEO Important is a question many business owners ask when their websites don’t show up on Google. Even with great content or products, your site might not rank if the technical parts are not working well. That’s why more people are now choosing Technical SEO Services to find and fix hidden issues.

Search engines need to crawl your site, read your code, and figure out what your pages are about. If there are too many errors, Google might skip your site completely. That’s where a Technical SEO Consultant or Technical SEO Expert becomes helpful. They find the small technical problems that stop your site from reaching the top.

What Is Technical SEO?

Technical SEO is the part of SEO that works behind the scenes. It makes sure your website is easy for search engines to read and understand.

Technical SEO has nothing to do with writing blog posts or building backlinks. It focuses on the structure and code of your site. Common areas of Technical SEO Services include:

  • Fixing broken links
  • Making the site mobile-friendly
  • Improving page loading speed
  • Creating and fixing sitemaps
  • Setting up redirects correctly
  • Adding secure HTTPS (SSL certificate)
  • Finding crawl errors

People often use Technical SEO Audit Services to look at all these points and make a list of what’s broken.

What Does a Technical SEO Consultant Do?

A Technical SEO Consultant checks your website like a mechanic checks a car. They don’t just look at the surface. They dig into the core of the site and check:

  • How fast your pages load
  • If your pages are mobile-ready
  • If your site structure is easy to follow
  • How Google crawls and indexes your pages
  • If there are duplicate pages or bad redirects

They often use a Technical SEO Audit Checklist to cover every part of your site. After that, they either fix the problems or give you a report you can share with your web developer.

How to Conduct a Technical SEO Site Audit

Doing a technical SEO site audit means checking everything that might stop Google from reading your site correctly. Many Technical SEO Audit Services follow the same basic steps:

  • Crawl the Website - Use tools like Semrush or Screaming Frog to list all pages and errors.
  • Check Indexing - Make sure the right pages are showing in Google Search Console.
  • Fix Speed Problems - Run a test on PageSpeed Insights and fix anything that makes your site slow.
  • Check for Broken Links - Broken links confuse search engines and hurt the user experience.
  • Review Redirects - Make sure you use 301 redirects and not 302 when moving pages.
  • Test for Mobile-Friendliness - Use Google’s Mobile-Friendly Test tool.
  • Inspect Robots.txt and Sitemaps - These help search engines know what to crawl and what to ignore.

A Technical SEO Company will give you a full report after this and help fix the problems.

How to Apply Technical SEO Solutions Correctly

Making changes to technical settings can be tricky. Even one mistake can break a page. That’s why it helps to work with a Technical SEO Expert or a team offering Seo Technical Audit Service.

To apply fixes correctly:

  • Backup your website before any updates
  • Work on a test site before going live
  • Use tools to track changes
  • Make one change at a time and check the impact

A Technical SEO Company knows how to apply these changes without hurting your rankings or website performance.

How to Choose the Right Technical SEO Agency

If you're looking for help, picking the right team matters. A good Technical SEO Agency should:

  • Offer complete Technical SEO Audit Services
  • Have real reviews and past case studies
  • Share their Technical SEO Audit Checklist
  • Explain what each fix means and how it helps
  • Use tools like Ahrefs, Semrush, Screaming Frog, and Google tools

Ask for a sample audit before hiring. A professional Technical SEO Consultant will gladly share one to help you understand what you’re getting.

Why Work with a Technical SEO Expert?

You might think your website looks fine, but Google sees things differently. If your site loads slowly, has broken pages, or blocks search bots, your rankings will drop.

A Technical SEO Expert has years of experience fixing these hidden problems. They can save you hours of stress and bring better traffic to your site. If you’ve tried everything else and still don’t see results, technical SEO is probably the missing piece.

Why Technical SEO Services Are a Strong First Step

Before you spend money on ads or new content, fix the base of your site. That base is your technical SEO.

  • Without fast load times, users will leave.
  • If Google can’t find your pages, they won’t rank.
  • If your URLs are messy, users won’t trust your site.

That’s why Technical SEO Services are often the first thing SEO experts suggest.

With Technical SEO Audit Services, your site can become more visible, easier to use, and ready to grow.

Work with Seoraft – Trusted Technical SEO Partner

If you want your website to rank better, Seoraft is ready to help. We are a Technical SEO Company with real results and proven methods.

Our team includes experienced Technical SEO Consultants, coders, and SEO Services specialists. We follow a detailed Technical SEO Checklist to find issues that others miss. Then, we fix them the right way—step by step.

Seoraft offers:

  • Custom Seo Technical Audit Service
  • Full Technical SEO Audit Services
  • Ongoing support from a Technical SEO Expert
  • Clear reports and real answers

Let Seoraft help your website rise higher in search results. Whether you’re starting fresh or fixing an old site, we’re here to support you at every step.

Frequently asked questions

Technical SEO is about fixing website problems like slow speed, broken links, and mobile issues to help Google read your site better.

It’s good to do it every 6 months or after any big update to your site.

You can fix small things, but a Technical SEO Consultant can handle deeper issues better.

Common tools include Google Search Console, Semrush, Screaming Frog, and Ahrefs.

If your rankings are dropping or traffic is low, it might be due to technical problems.

It includes speed checks, mobile tests, crawl reports, sitemap checks, and more.

They find and fix technical issues that hurt your Google rankings.

They have the right tools, team, and experience to fix your site without causing more problems.
info@seoraft.com